Sometimes a movie’s story doesn’t end when it leaves theaters.
After struggling at the box office earlier this year, They Will Kill You is experiencing an impressive resurgence on streaming. The horror action comedy starring Zazie Beetz has climbed to the No. 1 spot on HBO Max in the United States, proving that audiences are finally discovering the overlooked film.
According to streaming tracking service FlixPatrol, They Will Kill You currently sits at the top of HBO Max’s movie rankings in the U.S., beating out films including Contagion and The Bride! for the top position. The movie was only added to the service on June 12, making its rise even more impressive.
Directed by Kirill Sokolov, They Will Kill You follows Asia Reaves, played by Beetz, an ex-convict who takes a housekeeping job at a mysterious New York high-rise. What initially seems like an opportunity for a fresh start quickly becomes a nightmare when she discovers the building is controlled by a demonic cult that uses ritual sacrifices to maintain its power.
Despite its unique blend of horror, action, and dark comedy, the film struggled during its theatrical run, grossing roughly $19 million worldwide against a reported $20 million budget. The movie opened in a crowded marketplace and never quite found the audience many genre fans believed it deserved.
That story appears to be changing on streaming.
The film’s rapid climb to the top of HBO Max suggests viewers are embracing its over-the-top action, brutal gore, and Beetz’s commanding lead performance. Critics were divided, but audiences have responded more positively, with many praising the film’s wild energy and unapologetic style.
Hollywood has seen more than a few movies find redemption on streaming after disappointing theatrical runs, and They Will Kill You may be the latest example. What was once viewed as a box office misfire is now one of the hottest movies on HBO Max.
For fans of horror comedies packed with action, dark humor, and outrageous violence, They Will Kill You is finally getting the attention it was hoping for all along.
