With the singles “Azizam” and “Outdated Cellphone” already creating massive buzz and viral moments, Ed Sheeran has confirmed a Sept. 12 launch date for his new album, Play, by means of Gingerbread Man Data/Atlantic.
Sheeran says Play “was made as a direct response to the darkest interval of my life. Popping out of all of that, I simply needed to create pleasure and technicolor, and discover cultures within the international locations I used to be touring. I made this file all around the world, completed it in Goa, India, and had a few of the most enjoyable, explorative artistic days of my life. It’s an actual rollercoaster of feelings from begin to end. It encapsulates the whole lot that I really like about music, and the enjoyable in it, but additionally the place I’m in life as a human, a accomplice, a father.”
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“Outdated Cellphone” was launched in tandem with the brand new Instagram account @teddysoldphone, which is resurfacing unseen pictures from a mobile system Sheeran stopped utilizing 10 years in the past. Sheeran has already performed the track throughout a set in a pop-up pub at Coachella and at Nashville’s tiny Santa’s Pub with assist from Noah Kahan.
“Going into this album marketing campaign, I mentioned to myself, I simply need the whole lot I do to be enjoyable and playful,’ in order that’s why we’re constructing pubs for folks jams, doing gigs on open high buses and singing in pink cowboy hats on bars,” Sheeran reveals. “The older I get, the extra I simply need to get pleasure from issues, and savor the moments which are mad and chaotic.”
Sheeran is on tour internationally by means of early September.
Right here is the observe record for Play:
OpeningSapphireAzizamOld PhoneSymmetryCameraIn Different WordsA Little MoreSlowlyDon’t Look DownThe VowFor AlwaysHeaven
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