Conan Gray Signs With Brandon Creed’s Good World Management

Conan Gray has signed with Brandon Creed‘s Good World Management.

The pop singer joins a superstar roster that includes Charlie xcx, Troye Sivan, Ariana Grande, Demi Lovato, Mark Ronson and most recently Role Model. The news was first reported by HITS.

Gray was previously managed by Colette Patnaude Nelson and Eddie Wintle of Expand Entertainment. The pair discovered Gray as a high schooler on YouTube. He signed a record deal with Republic in 2018.

Since then, he has grown into a chart-topping pop artist. He released his debut album, Kid Krow, in 2020, which spawned breakout hits “Heather” and “Maniac.” He worked on the project with super producer Dan Nigro (also known for collaborating with Conan’s close friend Olivia Rodrigo) who remains the go-to songwriter and producer partner for Gray today.

More music followed in 2022 (Superache) and 2024 (Found Heaven), but it was Gray’s 2025 album, Wishbone, that catapulted to the top of the charts. The album debuted at No. 1 on Billboard’s Top Album Sales chart and No. 3 on the Billboard 200, becoming his highest-charting entry on the latter list. Gray told Billboard he was “smiling ear to ear” while writing lyrics for the album, saying he felt “so happy to get things off my chest…I felt immense freedom.”

Wishbone included the hit “Vodka Cranberry,” which became Gray’s highest-charting entry on Billboard‘s Pop Airplay chart, reaching No. 19.

Come February, Gray will embark on his Wishbone world tour.

Creed founded Good World in August 2023. At the top of 2025, he was named Billboard‘s Manager of the Year. He told Billboard at the time: “The goal is to continue doing what we’re doing.”